Nation Sales Director

Location Hanoi
Industry FMCG, Information & Communications Technology (ICT)
Category C-suite, Sales
Job reference 11063
Salary 120.000.000-150.000.000
Job type Permanent
Consultant email
Consultant contact no
Date posted Jun 03, 2021

1. Strategy Building & Planning

  • Lead end-to-end strategy of sales and market development in the assigned area
  • Build performance tracking system and set KPIs for sales team
  • Prepare and execute territory deployment plan based on the vertical’s plan and market analysis
  • Develop sales plan for the regions on weekly, monthly, quarterly basis

2. Route-To-Market

  • Develop an RTM Roadmap aligned to sales growth initiatives
  • Ensure alignment with sales channels on integrated RTM model and driving RTM execution
  • Lead the RTM activities and adjust routes to meet customer needs, improve efficiencies

3. Sales & Execution

  • Accountable for the vertical sales performance in given area
  • Ensure sales plan and KPIs (coverage, visits, successful call rate…) are well deployed
  • Make sure salesman and sales leads are equipped with sufficient resources and knowledge
  • Lead and motivate staff to improve customer service with clients
  • Monitor on sales performance on daily, weekly, monthly basis
  • Weekly and monthly performance review with sales leads

4. Customer management

  • Develop strategy and plan to win customers in terms of share of sales, purchasing frequency and order value
  • Cultivate lasting relationships with customers to grow customer loyalty.
  • Work with customers to better understand their business needs and goals.

5. Capability Development

  • Develop capability development plan and coordinate to implement the plan
  • Conduct necessary training for sales force
  • Provide regular coaching sessions to subordinates based on the business and individual needs
  • Build talent pipeline Market Intelligence
  • Collect and report weekly business intelligence, along with suggested action plan if relevant
  • Prepare and present quarterly business reviews, updates, and challenges
  • Gather feedback on routing, timings and issues from team
  • Analyze data and provide market insights, also guide business analyst on data analysis


  • Bachelor degree in Sales, Business Administration or equivalent.
  • Minimum 07 year experience in GT sales in FMCG at large companies is a big advantage and 05 years in management role.
  • Knowledge and Experience in Territory management
  • Field sales discipline
  • Interpersonal & networking skill
  • Good at analytical and logical thinking
  • Managing and measuring work
  • Quick adaptability skill to lead the sales initiatives