Role Competencies
• Ensure user-friendly experience for digital product/solution
• Develop user-friendly MVP flows to deliver business requirements
• Build visual designs of front-end digital solutions
• Ensure consistency of the newly designed experience with other customer interactions
Experience required
Technical competencies
• 2-5 years of UI/UX design experience, with a specialization in banking website and apps
• Bachelor’s degree in Business, Marketing, Design or related disciplines
• Experience creating simple and intuitive UI/UX for a system with large amount of content and data
• Strong design rationale and able to defend design decisions with research or industry best practice
• Experience working in an Agile team
• Good working command of Adobe Creative Suite, and prototyping/motion tools such as Principle or After Effects
• Strong design rationale and able to defend design decisions with research or industry best practice
Responsibilities
• Develop initial visual designs for prototypes
• Design MVP specific design, structure, interactions and flows
• Focus on the visual layer of an application or product (color palette, typography, hierarchy of information, and visual elements) Incl. view on layout
• Translate business requirements into a simple user-centric flows
• Analyse available data to improve MVP customer experience and ensure interface consistency
• Use customer research to identify suitable interaction and drive best digital outcome: consider the moments of engagement, or touch-points with customers and translate these moments into UI design
• Test prototypes with customers
• Handover UI screens, flows and interactions to developers and testers
Key outputs
Key relationships Key outputs
• UI/UX designer
• Senior UI/UX designer
• Customer experience/Strategic Designer
• Customer Experience designers
• Software developers & Testers
Key outputs
• UX flow, UI screen mockups and click through prototypes
• Sketches of detailed storyboards, visual mock-ups and demos of functionalities
Career path
• UI/UX designer
• Senior UI/UX designer
• Customer experience/Strategic Designer