CHANNEL MARKETING SPECIALIST

Location Ho Chi Minh City
Industry Technology, Retail & Trading
Category IT , Marketing, Others
Job reference CON202224
Job type Permanent
Salary Negotiable + Bonus according to performance
Consultant email hcmc.convenience.sourcing@manpower.com.vn
Consultant contact no 0917 427 800
Date posted Apr 25, 2022

Location: HCM or Hanoi

Working time: Mon-Fri (9am – 6pm)

RESPONSIBILITIES

1. Channel MKT:

-        Develop Channel Marketing Strategy as per product map and direction on a global level

-        Work with Channels for quarterly cooperation, ensure brand exposures properly, and ads criteria meet brand's requirements

-        Lead the design and production of Channel Visual Merchandising (VM), Customer Experience (CX) guideline for offline touchpoints and lead the execution

-        Develop new marketing programs to increase operational excellence through growth and seek new methods and improvements for communication with end users in the retail aisle.

-        Obtain Channel's response, and make suitable proposal to Manager

-        Analyze, prepare and distribute last-mile execution reports (ROI &ads criteria)

-        Prepare and manage shop decoration, product display, POSM in retailers, based on company guidelines

2. Social Media/KOL:

-        Research & propose KOLs and media to spread out products’ concept, sale promotion

-        Maintain close relationship with KOL and media for product review, events, and other exposures

-        Brainstorm ideas & content to coop with KOLs

-        Knowing IT/Fashion media to build long term plan

3. Project:

-        Planning & executing on coop project with third parties, ensure to meet partner's KPI

-        Planning & executing on online/offline event for Gaming/Creator/Office worker

-        Other projects assigned by HQ Manager

 

REQUIREMENTS

-        Bachelor's degree in marketing, business, or related field

-        2+ years of marketing-related experience is required; IT product background is preferred.

-        Strong Organizational and Project management skills, multitasking, respect deadlines

-        Smooth written and verbal communication skills in English and Vietnamese

-        Personality Traits: Optimistic, creative, aggressive, logical, proactive, detail-oriented.

-        Love & passion for technology products (Laptop / Gaming Gear / Games)

 

BENEFITS

-        Quarterly bonus based on performance.

-        Year-end Bonus based on performance.

-        Extra bonus based on the company’s business result.

-        Free snacks/drinks in the office.

-        Good and transparent insurance benefits under Vietnam Labor Law, cover Social Insurance in probation.

-        On-going professional development and career path.

-        Annual company teambuilding/ outing trip.

-        Birthday celebrations, other seasonal celebrations and festivities.