Regional Marketing Director (International Luxury Real Estate Developer)

Location Ho Chi Minh CIty, Vietnam
Industry Real Estate/Property
Category C-suite
Job reference 10636
Salary VND 150,000,000 - 200,000,000
Job type Permanent
Consultant email khuong.le@manpower.com.vn
Consultant contact no +84 9 0502 6864
Date posted Jan 07, 2021

1. Key responsibilities:

  • Corporate Branding & Marketing Strategies: Create a strong and sustainable real estate brand and image; Work with top tier international agencies to develop and execute marketing strategy in-line with the company's vision; Internal corporate communication development: Develop and maintain brand culture to enhance business image in like-minded employee's positive work experience; Manage internal portals to give consistent information and gain confidence on the company; Implement suitable CSR campaign to build brand trust, and encourage corporate long-term commitment, sustainable development as well as positive impact on social factors;

  • Real Estate Projects Marketing: Build a high performing team; Training, coaching, mentoring and appraisal of employees; Monitor threats and opportunities and amend actions where necessary, to ensure brand/sales development; Strategic partnerships with brands for leasing and promotional events and liaison with media agencies; Monitor & control marketing budget; Drive overall organization health sustainability agenda, including: Develop & execute the marketing strategy; product positioning; sales & marketing materials for projects in the portfolio both Vietnam & International Projects in Japan, Australia, etc.. Constantly review market trends, customers' behaviors, especially conduct in-depth research on competitor's activities, analyze and adjust marketing plan if needed

2. What distinguishes you:

  • Bachelors or above degree from reputable institutions, specialized in Marketing

  • 12+ years in Real Estate industry business with minimum 3 years in similar positions in real estate developers in Vietnam, Singapore or others

  • Excellent understanding of real estate markets and customer needs domestically and regionally

  • Excellent leadership skills for team-work, resolve conflicts and motivate team

  • High level of responsibility, creativity and ability to withstand work pressure

  • Good influencing, cooperation and interaction skills

  • High proficiency in English, (Mandarin also preferred)