Trade Marketing Executive

Location Hanoi
Industry FMCG, Retail & Trading
Category Marketing
Job reference 9547
Job type Permanent
Consultant email
Consultant contact no +84 1655 795 126
Date posted Dec 20, 2019

Key Responsibilities:

  1. Collaborate with Commercial Manager for the ideation, planning & budgeting, production & implementation of all consumer-driven programs, events, workshops, promotions for Bakery channel
  2. Collaborate Sales & Technical team to launch marketing initiatives & product solutions to clearly defined target customers
  3. Work closely with Line Manager to recruit new distribution entity, improve network competence & aggressively boost Sell-in/Sell-out performance through a variety of incentive schemes and/or customer promotions
  4. Coordinate with Product Marketing team on new product launches & promotional plans of existing portfolio
  5. Manage brand equity & proactively exploit new opportunities or media for efficient branding/co-branding (online, offline)
  6. Establish a strong & healthy network with agencies, media, professional associations, vocational schools & institutes

 Job Requirements:

  1. Business Degree from a recognized university.
  2. At least 2 years of relevant experience in Trade Marketing/ Marketing Communication/ Event & PR…in international companies
  3. Knowledge of marketing, trade marketing, brand, local media
  4. Experience in F&B is an advantage
  5. Proficiency in MS Office
  6. Fluency in English and Vietnamese
  7. Strong sense of creativity
  8. Willingness to travel & ability to work independently
  9. Excellent planning & execution skills with eyes for details
  10. Good interpersonal and problem solving skills.