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B2B Pricing Strategy:
- Demonstrated expertise in developing pricing models for B2B products or services.
- Ability to analyze market dynamics, competitive landscape, and customer behavior to set optimal pricing structures.
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Website Development and Optimization:
- Proficiency in website design, user experience (UX), and conversion rate optimization (CRO).
- Experience with content management systems (CMS) and e-commerce platforms.
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Data-Driven Decision-Making:
- Comfortable working with data analytics tools to track website performance, user behavior, and conversion metrics.
- Adept at using insights to refine pricing strategies and improve website effectiveness.
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Industry Knowledge:
- Familiarity with SaaS industry trends, customer pain points, and competitive benchmarks.
- Understanding of subscription-based pricing models and value-based pricing.
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Collaboration and Leadership:
- Proven ability to collaborate with cross-functional teams (product, sales, finance) to align pricing strategies with overall business goals.
- Strong leadership skills to guide marketing teams in executing pricing-related initiatives.
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Marketing Director
Location | Vietnam |
Industry | Technology |
Category | Marketing | Job reference | 16321 |
Job type | Permanent |
Salary | 120.000.000-150.000.000 |
Consultant email | nhu.dinh@manpower.com.vn |
Date posted | Jul 08, 2024 |