KEY RESPONSIBILITIES:

• Understand, consolidate, and coordinate daily administrative tasks to ensure the functionality and seamless cooperation of the Marketing – Communication – Customer Service departments.
• Develop plans, solutions, and organize the implementation of the Company's Objectives – Policies related to business and marketing activities.
• Assist the Department Director in effectively managing and overseeing all marketing, communication, and customer service activities of the Company to ensure that set targets are met.
• Manage and supervise the marketing department's activities, including researching demand for products/services, understanding the market, identifying target customer segments, and analyzing competitors.
• Plan, execute, direct, and coordinate with multiple departments to implement marketing plans, including promotional programs and sales activations.
• Plan, monitor, implement, and review Digital Marketing plans that meet the sales needs of the business unit and the company's overall business situation.
• Serve as the liaison with the sales department to develop pricing strategies, optimize profits, increase market share, and enhance customer satisfaction.
• Manage and control the existing budget of the unit.

SUPPORTING OTHER ACTIVITIES:

• Support in following up and implementing sales push activities in marketing and communication projects when assigned.
• Build and maintain harmonious and positive relationships with departmental contacts to support internal coordination.
• Proactively communicate and monitor implementation with team leaders according to timelines.
• Participate in company meetings as assigned by the Department Director.
• Demonstrate strong resilience under pressure, work independently, and confidently set and achieve goals and work expectations.
• Maintain a professional, open, and friendly working style.
• Proficient in using office software: Word, Excel, PPT, etc.

REQUIREMENTS:

• Strong CRM and Customer Service Strategy Expertise: The candidate must possess significant experience in developing and implementing customer relationship management (CRM) strategies and customer service initiatives. This includes building and managing loyalty programs to enhance customer retention and satisfaction.

• Have a proven track record in effectively handling and resolving customer complaints, ensuring a high level of customer satisfaction and brand loyalty, support to the B2B sales team, facilitating smooth operations and contributing to the achievement of sales targets.

• Industry Background: various product or service sectors, with a preference for those with experience in customer-facing roles and a deep understanding of customer needs and market dynamics.

• Technical Proficiency: Proficiency in CRM software and office tools such as Word, Excel, and PowerPoint is essential.

• Educational Background: A bachelor's degree in Marketing, Business Administration, or a related field is preferred.

• A minimum of 8 years of experience in a relevant field, with a focus on CRM, customer service, and marketing strategy.