Main Responsibilities:

Manage the execution of digital marketing programs, social content strategy.
Work with Search Engine and Search providers to develop digital media and advertising plans, create lead generation ads and engaging content, and provide performance analysis.
Continually optimize the related advertising material on SMM and SEM to improve CTR with good control of CPL.
Continually optimize the keywords, in charge of the copy creation and traffic monitoring.
Manage digital campaign launches, conduct analysis from the results and implement improvement solutions.
Provide regular reports and suggestions to improve lead generation and conversion performance, and provide market insights.
Assist and improve other social media platforms.

Requirements:

3+ years of working experience in a Digital Marketing role with solid experience in lead generation execution and data mining
Familiar with the digital environment and industry trends in Vietnam
Excellent in project management, digital campaign planning and execution, SEM/SEO management experience
Good sense of content and visuals, as well as analytics, data mining and result oriented
Experience in managing HubSpot, WordPress, web and digital analytics, social platforms and using design tools will be needed
Strong teamwork spirit can cooperate both with internal cross-function and external agencies
Self-motivated, willing to take on challenges and passionate to learn new things
Able to work under pressure and multi-tasking
Experience in the immigration industry, overseas properties, offshore investments and HNWI markets are preferred
Native in Vietnamese and fluent in English (spoken and written) are required