CHIEF OPERATING OFFICER

Responsitbilities:
A) Developing strategic plans
• Work closely with the BOD, BOM to develop and implement business strategies that align with
the company's goals and objectives.
• Act as a key member of the leadership team, making critical decisions that impact the company's
growth and success.
B) Accelerate and boost sales and marketing.
• Oversee and work closely with the Sales and Brand Management team to maximize sales in the
domestic market: Cask sales, Retail sales, HORECA and Wholesale Sales including Ecototes.
• Support the Chairman and BOD in developing international markets providing expertise and network.
• Oversee Marketing activities, Events both online (Digital / Social Marketing) and offline.
• Increase online sales through webstore activities and other initiatives.
C) Operations and process management.
• Oversee day-to-day operations, including managing teams across various functions (Sales,
Finance, Marketing, Legal, HR Admin, etc - excluding spirits production) and ensuring that the company is operating efficiently and effectively.
• Identify areas of the business where operational processes can be improved; develop and
implement plans to optimize these processes.
• Identify new business opportunities, build partnerships, and expand the company's reach.
• Ensure regulatory compliance and oversee legal and compliance-related matters.
D) Financial planning and analysis
• Manage financial management, including budgeting, forecasting, and ensuring that the company is operating within budgetary constraints.
• Identify and mitigate potential risks to the business, including developing and implementing risk
management strategies
• Manage and optimize the company's resources, including staffing, equipment, and technology, to
ensure that they are being used effectively and efficiently
E) Leadership and Team Management
• Guide, challenge our leaders and subject matter experts to ensure our teams' strategies align to
the objectives and goals of the company
• Build and lead a high-performing team of employees, setting clear goals and expectations,
providing regular feedback, and creating a positive and engaging work culture.
F) Other tasks assigned by Supervisors

Requirements:
• Bachelor's or Master's degree in Business Administration, Management, or related field preferred.
• Fluent in both English and Vietnamese.
• 10 years of proven experience as a COO or in a similar executive leadership role in the FMCG, beverage or spirits company
• Preferable experience in a startup or fast-paced environment or willingness to operate in such environment
• Strong sales focus with ability to leverage existing network and able to represent the company at the highest level to the outside
• Experience in developing and implementing operational policies and procedures, with a focus on driving efficiency and effectiveness.
• Strong leadership and management skills, with the ability to build and lead an effective team.
• Excellent communication and interpersonal skills, with the ability to communicate effectively with
all stakeholders.
• Demonstrated ability to analyze and evaluate data and metrics, with a deep understanding of business operations and processes