Key Account Assistant Manager (Personal Care)

Location Ho Chi Minh City
Industry FMCG
Category Sales
Job reference 18068
Job type Permanent
Consultant email tran.dang@manpower.com.vn
Date posted Apr 08, 2025
Responsibilities:

Customer Strategy and Business Plan:

  • Manage the customer P&L across categories, counterparts, and budget planning.

  • Build and nurture relationships with customers.

  • Develop and execute a strategic business plan for each customer, creating a joint business plan with the customer. Lead and drive Joint Business Planning in line with global standards in partnership with the customer.

  • Collaborate closely with the customer, CSP, and BU to create and implement a Cell Approach plan.

  • Work in tandem with CSP Managers for category insights and with customer marketing teams to develop the customer/channel plan.

  • Plan and develop in-store communication activations for customer/channel initiatives.

  • Generate insights specific to assigned customers/channels, focusing on store layout and traffic patterns.

  • Oversee in-store extra visibility/highlight displays (execution is not part of this responsibility).

  • Design and guide the implementation of customer events.

  • Set clear objectives and deliverables for the Field Operation Team.

  • Implement customer audits to ensure ongoing performance and compliance.

Negotiation:

  • Finalize deals with customers by negotiating trade terms, trade funding, and counterparts in alignment with company's strategy for the customer.

  • Manage overall levels of customer investment for assigned customers.

  • Track and monitor customer performance, focusing on their contribution and market share across major categories.

Active Ambassador Role:

  • Act as a strong ambassador for company within the customer organization and vice versa, advocating for the customer within company.

  • Actively participate in account manager meetings, contributing to the identification of the best solutions for the business, even when it falls outside the specific scope for the customer.

Requirements:

  • 4+ years of experience in Sales.

  • Experience in two to three roles within Customer Marketing, Trade Category Management, and Account Management/Field Sales (particularly for those pursuing a Customer Development career).

  • Ideal background includes Customer Facing experience combined with Brand Building experience.
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