Today’s conversations about sustainability beg the question: what is the workforce that will get us to more sustainable companies, communities, and economies? The green jobs that got us to where we are today with environmental improvement were necessary for the progress we have achieved, but alone, they are not sufficient to get us where we need to go and can go next.
To address the question of who needs to be involved to achieve a more sustainable future, we must adopt a broader perspective. ManpowerGroup’s research into the sustainability workforce not only builds on the foundation of green initiatives but also envisions a wide range of roles that enhance our collective sustainability progress, from climate health to innovation and bio-inspired business.
What is the work of sustainability and how is it driven by organizations and employers who see opportunities as well as responsibility?
How can companies integrate sustainability into their core business strategies to not only address environmental concerns but also drive new business, employee engagement and retention across multiple generations?
What new roles and skills will be essential in the evolving sustainability workforce to ensure the successful implementation of green business transformation?
In what ways can sustainable brand leadership serve as a competitive advantage in attracting top talent and enhancing consumer loyalty?
ManpowerGroup’s latest research, “Sustainability and the Rise of Green+ and Turquoise Jobs”, explores key challenges and opportunities for accelerating collective progress toward a more sustainable future.
The Green Transition is Here To Stay
Green Investment Continues: Nearly half of employers worldwide (47%) anticipate the ramping up of efforts and investments to reduce carbon emissions as a key driver for organizational transformation.
Growing Consumer Urgency and B2B Demand: More than half of consumers (60%) say their climate change concerns have increased over the past two years and more than one-third of B2B customers (36%) would change suppliers today if their sustainability needs aren’t met.
Organic Growth Opportunity in Bio-Based Business: The economic opportunity for bio-based solutions to complement or even substitute conventional ones will continue to grow, reaching $7.7 trillion by 2030 for food and feed waste, products, and energy.
Investor Support Continues: More than half of individual investors (54%) say they plan to increase their allocations to sustainable investments, while more than 70% believe strong ESG practices can lead to higher returns.
Download the full report for deeper insights and discover how your business can secure the right talent with green skills to drive success.