Senior Marketing Manager - Leading F&B Retail

Địa điểm Thành phố Hồ Chí Minh
Ngành nghề Bán lẻ và kinh doanh
Category Marketing
Mã số 15716
Loại công việc Cố định
Lương Negotiable
Email liên hệ tri.quach@manpower.com.vn
Ngày đăng Tháng ba 20, 2024
Job Responsibilities:
  • Lead brand communication efforts, ensuring a cohesive and compelling brand narrative across all touchpoints.
  • Develop and implement CRM strategies to enhance customer engagement, retention, and loyalty.
  • Drive omnichannel marketing initiatives to maximize brand visibility and sales across online and offline platforms.
  • Collaborate with cross-functional teams to develop integrated marketing campaigns that align with business objectives.
  • Analyze market trends, consumer insights, and campaign performance to optimize marketing strategies and drive business growth.
  • Manage marketing budgets effectively, ensuring ROI and cost efficiency.
  • Mentor and lead a team of marketing professionals, fostering a culture of creativity, collaboration, and excellence.

Requirements:

  • Bachelor's degree in Marketing, Business, or a related field; MBA preferred.
  • 10+ years of experience in marketing roles within the Retail & FMCG industry, with a strong track record of success.
  • Proficiency in CRM systems, data analysis tools, and omnichannel marketing strategies.
  • Excellent communication, leadership, and project management skills.
  • Ability to thrive in a fast-paced, dynamic environment and adapt to changing priorities.
  • Passion for food, retail, and driving impactful marketing initiatives