Digital Commerce Affiliate Manager

Địa điểm Thành phố Hồ Chí Minh
Ngành nghề Ngành hàng tiêu dùng nhanh (FMCG)
Category Marketing
Mã số 18626
Loại công việc Cố định
Email liên hệ trang.pham@manpower.com.vn
Ngày đăng Tháng sáu 17, 2025
This role is based in Vietnam with mandatory requirements including Vietnamese language.

Job Location: Vietnam
Relocation Terms: Local Terms

JOB PURPOSE
B&W Vietnam dCommerce Affiliate Manager drives growth in dCom for total B&W Vietnam through Digitally Influenced Purchases e.g., Affiliate Marketing, Live Selling, Shopping Events, Digital Selling Capabilities (ex: BeauTech instore).

MAIN RESPONSIBILITIES
  • Act as Content champion to send the right requirements about dcom content (7O, CPAS, Affiliate content, B&W store SIS, B&W campaigns, onsite banners, promotion HI...) to Brand Lead for creation and co-work with CSP and CBD for content deployment
  • Fully in charge of Affiliate & liveselling model from searching and managing the MCNs to fully deploy the content execution and deliver monthly GMV targets
  • Be responsible for calendar creation and quality control of LSA, VSA, PSA and all shopping events esp. On TikTokShop 1UL hub and brand hub to deliver the target ambition
  • Co-work with Media Performance PIC to ensure the live optimization for content adjustment and budget management
  • Take charge of full eze tiktokshop model
WHAT YOU NEED TO SUCCEED
  • At least 2 years experience in dCom content lead in any category industry
  • Hands on experience in Affiliate Marketing, Dealing with MCNs and KOLs/KOCs for GMV creation and deployment
  • Experience in media performance review and optimization
  • Hands on experience with dCom performance & optimization with budget management skill
  • Prefer background from commercial team of Pureplay Skills
  • Influencing skill - this talent is focused on briefing needs of content with Content lead team and co-work with CSP, CBD for deploying content and Media & Data lead for optimization of content across consumer journey-driven strategy and conversion
  • Project/Network management- PIC has hands-on experience managing agencies to create and deploy Affiliate MKT, managing with clear process view to operate in sync with S&OP
  • Stakeholder Management - many interface - DC team, SP, CBD, Customers, Procurement... that needs flexible stakeholder management style in effective way to adapt with agile wow of dcom.