Responsibilities:
1. Strategic Orientation and Planning:
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Advise the Group's Board of Directors on business development strategies and the company's marketing strategy.
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Develop business and marketing objectives and plans in line with the Group's orientation.
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Manage and be responsible for the overall operational efficiency of the Commercial Division, including the Sales Department and Marketing Department.
2. Business Development:
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Research, evaluate, and propose business strategies in the real estate sector and related fields.
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Forecast and assess new business opportunities to diversify the company's revenue streams and strengthen its competitive position.
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Develop and implement business plans, sales activities, and action programs annually.
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Drive business growth, expand market share, and develop new customer segments.
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Monitor commercial performance indicators, analyze data, and implement solutions to optimize business efficiency.
3. Marketing Strategy:
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Develop comprehensive marketing strategies to enhance brand recognition and market position.
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Conduct market surveys, research, and evaluate sales and marketing activities to propose appropriate communication and promotional solutions.
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Implement and control communication and marketing programs according to approved objectives and budgets.
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Anticipate potential media crisis risks and propose effective management and mitigation solutions.
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Build and maintain good relationships with domestic and international media agencies and communication partners to execute the company's media strategies.
4. Team Management:
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Manage, train, and develop the team to achieve business and marketing objectives.
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Update and refine policies, regulations, and processes within the Commercial Division.
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Perform other tasks as assigned by the Chairman and CEO.
Requirements:
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Bachelor's degree or higher in marketing, commerce, business administration, or related fields.
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Experience: At least 5 years of management experience in multinational corporations or large domestic companies, preferably top-tier real estate firms.
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In-depth knowledge of the Vietnamese and international real estate markets and related ecosystems.
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Strong understanding of market research and analysis methods.
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Proficient in applying commercial, sales, business development, and marketing strategies.
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Experience in asset management, hospitality services, resorts, and education is a plus.
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Ability to build and develop global networks with individuals, organizations, and relevant partners.
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Excellent leadership and management skills.
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Strong planning and strategic execution abilities.
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Capability to oversee and manage complex, large-scale, medium- and long-term projects.
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Outstanding communication and negotiation skills.
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Proficiency in both Vietnamese and English.