Technology advancements, green transformation and flexible working model are the game-changers of today’s labor market, but which one is dominating in 2025?
The rise of green jobs and sustainable talent
Sustainability is no longer a choice – it’s a business imperative. A ManpowerGroup’s global survey shows that 70% of companies worldwide has been planing to hire green workforce. Yet, in APAC region, only 9% of companies have the skilled workforce needed to meet their ESG goal. This gap underscores the urgent need for green talent development, particularly in Vietnam, a growing hub in global supply chains.
What are green jobs?
In its "Building a People-First Green Business Transformation” report, ManpowerGroup sheds light on 5 “shades” of green jobs, detailing the factors to consider when determining if a job is green.
Green Jobs: These are current roles that contribute to environmental sustainability but do not require new skills
Greening Jobs: These are existing roles that are becoming more impactful to environmental sustainability and require some new skills
Green+ Jobs: These are new roles being created to accelerate environmental sustainability and will require many new skills.
Green Skills: These are the knowledge, soft and technical abilities, values and attitudes needed to live in, develop, and support a sustainable and research-efficient society
Non-green jobs: These are roles that do not contribute to an employer’s overall environmental sustainability.
Growing demand for green talents
Vietnam is in the early stage of its green transformation, with MNCs and local corporations prioritizing sustainable practices. As a result, an increasing number of green job positions are being created across various industries.
Besides, government policies, including tax incentives, green credit programs, and workforce training support, are encouraging investment in sustainability. As Vietnam strengthens its role in the global supply chains, companies must meet international standards for ethics, environmental impact, and sustainability certifications.
Manpower Vietnam’s recruitment data shows the highest demand for green jobs in manufacturing, followed by energy, agriculture, technology, and transportation & logistics. Companies are evolving to meet these demands, while multinational manufacturers are establishing factories and branches in Vietnam with stringent green criteria.
Data by December 2024
Seizing the Green Opportunity
ManpowerGroup 2025 Global Workforce Trend Report shows that the demand for green-skilled workers is surging, but supply continues to fall short, particularly in renewable energy, sustainable manufacturing, and environmental.
In Vietnam, 49% of workers are considering a career change, and many of them are interested in sustainable development jobs. However, the lack of fundamental training programs poses a challenge.
Partnering with Manpower Vietnam in a sustainability and green recruitment project means more than just accessing a top green talent pool — it is a smart initiative to build resilient, future-ready team. By investing in green talent, companies can meet recruitment needs while driving long-term sustainability.
Tech at work: the new norm
Along with Green Jobs, technology tools are also making waves in business operations.
Advanced technologies like artificial intelligence (AI) and automation are streamlining production, cutting costs, and fueling innovation. Tasks such as customer support, data analysis, and production line management are increasingly automated, transforming workforce needs.
This flips the script in the hiring landscape, labor-intensive industries like manufacturing, agriculture, and logistics no longer need mass-hiring. However, technology’s influence extends beyond production, enhancing areas like administration, HR, and supply chain management. This shift creates demand for tech-savvy professionals skilled in AI, data analytics, and digital transformation. Technology also empowers businesses to boost productivity, upskill employees, and retain top talent. According to ManpowerGroup Employment Outlook Survey - Q4/2024, 43% of companies have upgraded technological tools in the workplace to attract and retain labor.
To thrive in this dynamic landscape, businesses need flexible and innovative workforce solutions. Manpower Vietnam offers comprehensive services satisfying diverse needs – from mass recruitment to permanent recruitment & headhunting - in multiple fields. Partner with Manpower Vietnam today and start building a green, digital-ready workforce that can enhance your performance and secure your competitive edge.